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Digital Fundraising Prospects for 2019

Digital Fundraising Prospects for 2019

Digital fundraising has become more and more important as our world has reached the depths of so much impersonal communication. This consists heavily of emails, social media ads, and websites. But in fact, many experts within the digital fundraising world are seeing...
How To Engage Your Employees

How To Engage Your Employees

It has been widely proven that engaged employees are more productive. Every company wants productive employees, and every employee wants to feel like a meaningful part of the organization. Engaging employees creates a symbiotic relationship and satisfies both...
Are Fundraising and Sales Similar?

Are Fundraising and Sales Similar?

“Marketing is facilitating an exchange between two parties for a product, service, or idea.” That is one of the most memorable academic lessons I learned while an undergraduate business student at the University of North Carolina.  I learned that while in an...
Matt Kupec:  Just How Little is “Little ‘Ole Clemson?”

Matt Kupec: Just How Little is “Little ‘Ole Clemson?”

by Matt Kupec January 15, 2019 In the aftermath of Clemson’s very convincing victory over Alabama to clinch the national college football championship, Clemson head coach Dabo Swinney was rightfully basking in the success in his post-game remarks.  In a joyous, happy...